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Like many internet users, I shop for a lot of things online. People are becoming more aware of sites like Flipkart, Snapdeal , Yebhi, Myntra and using it for online shopping. While it’s great to see people shopping online and seeing many sites coming up it raises few concerns in my mind

  • More choices – > Better Prices – > Greater Confusion

Early 2011

Earlier whenever I wanted to purchase anything  ( be it some home appliance , gadget , mobile phone ) I used to simply visit CompareIndia.com and find Best Price of the product. Best Price given by the site was almost -always close to my buying price.   For computer stuff, I used to see price of the product on Ebay.in and go to Lamington Road and find the product at 100-500 Rs cheaper than that mentioned on Ebay.in

In such cases, CompareIndia.com ,  Ebay.in proved to be a sort of Ready Reckoner Price List

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Current 2011

  • Snapdeal offers products in jewelry, perfumes, computers, cosmetics etc along with various daily deals
  • Sites like TimesDeal, RediffDeals, SoSasta, Mydala, Koovs, Dealivore, Taggle have sprung up with similar concept
  • Flipkart offers products in various categories like Cameras, Electronics, Computers, Home appliances besides Books
  • Infibeam also offers products similar to Flipkart

With so many sites offering products online – finding the correct and best price for the said product proves to be tedious and confusing.  At the same times, so many deals sites  – from a user’s  perspective is not good. I don’t want to visit 15 sites to find various deals available on each site.

Shopping experience has improved definitely with modern e-commerce sites with new flypage checkout process , but the pre-research task of shopping online has become diffcult.

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Long term I wish for

  • A deal smashup site offering prominent display of various deals offered by sites like Snapdeal, TimesDeal etc is bound to be a big hit. I see myself personally using it more.
  • Price Match guarantee - sooner or later should be offered by sites like Flipkart and other big e-commerce sites.

Are you listening Flipkart ?